Setting Up a Blog and why Blog Anyway?

I have just set up a blog to record and evidence my activities on the Social Learning Practitioner Program.  This is the first time I have set up a blog, so was feeling quite the rookie and prepared for the process to be a bit frustrating.  Which it was to a degree, but I stayed calm (after all computers are rational and logical so I needed to think like one to get it to do what I wanted) and worked my way through the minor technical challenges.

What Platform to Use?

I opened up Jane Hart’s A Practical Guide (PG) to the Top 100 Tools for Learning 2013 to get started.  When I read that she uses WordPress for her blog, I figured that this was as good a reason as any to choose it.  Next decision was whether to set up my blog on or – I followed the PG link to What’s The Difference Between Running Your Blog on & (a helpful, clear article).  I learned that with the full control that provides comes the need to do more for yourself and heightened security risks.  As I’ve got a lot of different online technical skills to develop, I opted for the simpler, although I followed the recommendation and paid to get the domain name ‘’ rather than ‘’ – for the reason that I don’t know what I may want to do with the blog in the future and the latter option means I keep the SEO value and traffic I build up (gotta dream a little!).  Had a false start at this point and ended up with both domain names.  I couldn’t figure out how to cancel the ‘’ domain name (if you know how to do this please leave a comment), so will just ignore it for the time being and focus on this blog.


I chose ‘Fusion’ as it’s free and plain.  At this stage I’d rather focus on content and functionality than a fancy appearance.  I liked the monochrome colours as I can add a burst of any colour I choose through other media.  While there were only a few other items that I could customise without handing over more money – static or dynamic front page display, title, tagline, header image (no colour options on this theme) – this step quickly became about the questions of what my choices communicated about me and why I want to blog.

My Purpose and My Blog

While knowing that I can change the site title, tagline and header image at any time reduced the pressure to ‘get it right’ first time, I still wanted these elements to say something about me and why I am blogging.  Harold Jarche’s post how blogging changed my life for the better resonated with me.  For many years I’ve been clear on my overarching purpose – ‘to continuously learn and support others to learn.’ Blogging is a tool that I think will be tremendously valuable in living this purpose.

I want to blog:

1. To learn – to consciously SEEK new ideas and information that I can use now or in the near future (or that simply grabs my attention and who knows where it may lead) and to make SENSE of it – to consider it, think about it, connect it and figure out what it means for me or for others I am connected to.

2. To connect – to reach out to others, engage in conversations, and build my network (which means I am then able to learn more too).

3. To contribute – to support others to learn, grow and achieve their goals, either intentionally through applying what I learn or through the connections I make, or serendipitously and perhaps never knowing that I have helped someone else through sharing on my blog, or sharing ideas developed through my blog.

I trust that my customisation choices reflect something of these aspirations.

As for the experience of writing my first blog post – my inner critic is telling me it’s  “too long”, but then at this stage it’s mainly for me, and I did learn some new technical skills and clarified why I am blogging, so it’s probably just right.

  1. #1 by HJ on March 8, 2014 - 9:10 pm

    Welcome to the world of blogging, Michelle!

  2. #2 by michelleockers on March 8, 2014 - 10:31 pm

    Thanks For the encouragement Harold.

  3. #3 by Jane Hart on March 11, 2014 - 8:49 pm

    I am enjoying your blog, Michelle

  4. #4 by Michelle Ockers on March 11, 2014 - 8:54 pm

    Thanks Jane. I am getting a lot out of the SLPP activities. Just the push and structure I’ve been looking for.

  5. #5 by Andrew Gerkens on April 1, 2014 - 10:11 pm

    Thanks for sharing Michelle. Although your ‘blog’ is part of your ongoing focus on sense making and sharing, I like that you’re drawing learning from the process of creating it – choosing the right platform and building your site, as much as writing the blog.

  6. #6 by Michelle Ockers on April 4, 2014 - 9:47 am

    Thanks for your encouragement Andrew. I’m also finding blogging a great vehicle for reflection.

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